• Who?

  • What I’m Doing

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  • The Penny

    I used to collect a lot of pennies from my readers and donate them a worthy cause at the year's end. However, until there is a clear solution to prevent PayPal from taking half the donations, this feature is down. Keep the pennies in a jar. ;)

  • The Thought

    "The harder I work, the luckier I get." - J.P. Morgan

Addendum: Starbucks Losing Steam

Just hours after writing yesterday’s entry on Starbuck’s first ever TV ad campaign, I came across another interesting write-up, this time published in Ad Age. Psssst… I venture to guess someone at Ad Age is reading my blog.

Already, before any ads have aired, the new Starbucks TV ad campaign is receiving criticism. However, I’ll wait until I see spot before I pass judgment. But if they’re as good as the Double Shot spots I’ll be psyched.

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